Event Information

Crisis Communications Workshop

 

May 09, 2023
5:30 PM - 7:30 PM
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The Beer Keep
1002 Elmwood Ave.
Buffalo, NY 14222
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Join us for a workshop to create your very own crisis communications plan centered around a potential data breach. Cybersecurity is a huge concern and most businesses just don't get it. This session will give you an in-depth look at what cybersecurity is and how to handle it.

In 2022, the number of data compromises in the United States stood at 1,802 cases. Meanwhile, over 422 million individuals were affected in the same year by data compromises, including data breaches, leaks, and exposure.1

With more and more people relying on modern technology and an increasing number of U.S. and international businesses using digital devices and web-based software, cybersecurity poses a greater threat than ever before. This is why it’s never been more important to develop and implement information security programs that include procedures and policies designed to protect enterprise communications, systems, and assets.

As part of a company’s crisis communications plan, cybersecurity and how to deal with a breach should be one of the highest priorities. Advanced preparation is the key to having a successful cybersecurity communications plan to anticipate, assess, and actively manage new and emerging threats.

Join us on Tuesday, May 9 from 5:30 to 7:30pm at The Beer Keep at 1002 Elmwood Avenue, Buffalo, NY 14222 to take an in-depth look at crisis communications planning moderated by fellow PRSA member and treasurer Samantha Schlein.  After a brief presentation by Sam about what cybersecurity is, the types of breaches that may occur, and what could happen as a result, attendees will participate in a workshop. This is your chance to walk away with the beginnings of a useable communications plan with our handy worksheet. Snacks will be provided, but you’ll be responsible for your own beverages. 
Samantha Schlein is a Global Program Manager for Ingram Micro, a leading technology solution provider delivering mobility, cloud, and supply chain services to businesses around the world.

1Identity Theft Resource Center reports. Number of data breaches and victims U.S. 2022 | Statista

Tickets

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